Pathfynder’s 2019- The Year It Was!

The year 2019 was the year of nuances in the world of Digital Branding, and it simultaneously went great at Pathfynder. This year was rather more significant as Pathfynder was completing its 10th year of success in the industry! With our consistency in creating engaging content through writing, designing and photography, Pathfynder achieved bigger heights … More Pathfynder’s 2019- The Year It Was!

Top 8 advertisements that changed the field of advertising in India

On World Television Day, we’re reminiscing about the television advertisements that changed the game of branding & marketing in India, with their creative power & wits. Here’s a list of those advertisements that stood out with their ability to leave an impact on the Indian consumer psychology. Bajaj The originality in Bajaj advertisements was way … More Top 8 advertisements that changed the field of advertising in India

Riding the patriotic wave with Republic Day creatives for brands!

Like every year, this year 70th Republic Day was celebrated with immense historic significance and pride. With every celebration social media witnesses a wave of creative visuals  with wishes pouring in from one and all. Each occasion has different set of elements which is used as the base and with Republic Day the design elements revolves … More Riding the patriotic wave with Republic Day creatives for brands!

6 NEW AMAZING FEATURES OF INSTAGRAM YOU MUST CHECK OUT FOR YOUR BRAND!

It’s no secret that Instagram is taking over the social media with its more than 700 million users and cool new features. And some fantastic features have been added in last few weeks, focusing more on Instagram Stories, which now has some amazing add-on to make it more effective and dynamic. So, let’s get started! … More 6 NEW AMAZING FEATURES OF INSTAGRAM YOU MUST CHECK OUT FOR YOUR BRAND!

13 Things On Facebook That Changed Brand Building

Facebook completes 13 years of being, today and we cannot be happier. One of the most solid social media platforms that grew stronger with time is definitely also a favorite for all marketers. On its 13th anniversary, we share 13 ways in which Facebook changed the way brands promoted themselves and also how Pathfynder grew … More 13 Things On Facebook That Changed Brand Building

A to Z about Foursquare

Foursquare is a location-based social networking website for mobile devices. It gives business owners more power to communicate with their customers through the location-based platform. It is a geo location based service that offers real time interaction between destination and online audience. Just by listing business, brand or venue on Foursquare for free one can automatically open … More A to Z about Foursquare